Starts 9th March
During this 6 week online course you’ll learn essential techniques used to better understand the needs and wants of your customers, and be equipped with the tools needed to build a customer-focused team. USB-ED’s Customer Centricity short course covers tested strategies in customer relationship management to give you a working understanding of the role customers play in your business.These core principles will assist and support you and your team in your endeavour to stay ahead of your competitors, and inevitably keep your business flourishing.
Week 1 - The Importance of Customer Centric Strategy
Week 2 - Customer Management and Empathy
Week 3 - Customer Experience Management
Week 4 - Building Sustainable Customer Relationships
If you’re looking to enhance your current customer management expertise, this short course will provide you with invaluable skills to build a customer-centred business culture. The short course is designed for professionals of all levels who want an educational platform that accommodates their demanding lifestyle. Multiple exercises and assignments will expand your customer toolkit, and online support will ensure consistent progress throughout the short course.
Customer Centric Management Strategy Principles and Practices
8 March 2021
9 March 2021
5 - 6 hours
Dr Charl Coetzer (PhD (Leadership))
Dr. Charl Coetzer is a registered industrial psychologist, a Master HR professional, and a certified Neuro-Leadership Coach. He holds a PhD in Leadership and a master’s Degree in Industrial Psychology. He has more than 14 years’ work experience and specializes in Leadership Development, Executive Coaching, Organizational Development, Learning and Development, Talent Management, and Human Resource Management. He is currently the Managing Director of a research and development company named Wisdomy and a part-time lecturer at the University of Stellenbosch Business School for Executive Development. Previously, Dr. Coetzer was the Head of Organizational Effectiveness and the acting HR Executive at an international construction company, mainly responsible to enhance people, organizational, and leadership effectiveness within the Group.