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Customer Centric Management Strategy Principles and Practices

R 13,750
Starts 9th March

Course Details

During this 6 week online course you’ll learn essential techniques used to better understand the needs and wants of your customers, and be equipped with the tools needed to build a customer-focused team. USB-ED’s Customer Centricity short course covers tested strategies in customer relationship management to give you a working understanding of the role customers play in your business.These core principles will assist and support you and your team in your endeavour to stay ahead of your competitors, and inevitably keep your business flourishing.

What will I learn?

  • Implement a link between your organisation's strategy and an ever-evolving customer culture
  • Identify and align the disconnect between customer and client expectations
  • Manage the important role customer empathy plays in your business model
  • Drive growth through considered customer management strategies

Course breakdown

Week 1 - The Importance of Customer Centric Strategy

Week 2 - Customer Management and Empathy

Week 3 - Customer Experience Management

Week 4 - Building Sustainable Customer Relationships

Is this right for me?

If you’re looking to enhance your current customer management expertise, this short course will provide you with invaluable skills to build a customer-centred business culture. The short course is designed for professionals of all levels who want an educational platform that accommodates their demanding lifestyle. Multiple exercises and assignments will expand your customer toolkit, and online support will ensure consistent progress throughout the short course.

Course details

Customer Centric Management Strategy Principles and Practices

Registrations Close:

8 March 2021

Start Date:

9 March 2021


6 weeks


R 13,750


5 - 6 hours

Payment options

The following payment options are available:

We offer a two-part payment plan. Pay 50% deposit to secure your spot and the balance within 30 days from the course start date.

Finance provided by

* Estimated Monthly Installment: R 0 per month

Apply Now

Mobicred (Pty) Ltd. is a registered credit provider. NCRCP 6523. * Terms & Conditions Apply.

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Course faculty

Dr Charl Coetzer (PhD (Leadership))

Dr. Charl Coetzer is a registered industrial psychologist, a Master HR professional, and a certified Neuro-Leadership Coach. He holds a PhD in Leadership and a master’s Degree in Industrial Psychology. He has more than 14 years’ work experience and specializes in Leadership Development, Executive Coaching, Organizational Development, Learning and Development, Talent Management, and Human Resource Management. He is currently the Managing Director of a research and development company named Wisdomy and a part-time lecturer at the University of Stellenbosch Business School for Executive Development. Previously, Dr. Coetzer was the Head of Organizational Effectiveness and the acting HR Executive at an international construction company, mainly responsible to enhance people, organizational, and leadership effectiveness within the Group.