About MasterStart

MasterStart is a collaborative online platform for executives and business professionals that partners with top academic institutions like UCT GSB, Coventry University, Wits Business School, Richfield, and GIBS Business School.

Our courses cover a wide range of topics, such as business, leadership, finance, marketing, and more. They focus on how to use what you’ve learned in real life, so learners can put what they’ve learned to use right away.

We believe in the power of education to transform lives, which is why we are committed to providing quality and accessible learning opportunities. Whether you are looking to enhance your personal development or upskill your team, we offer a diverse range of courses to meet your needs.

At MasterStart, we are passionate about empowering individuals and businesses with the tools to achieve their full potential. Join us on a journey of lifelong learning and personal growth.

OUR TEAM

MasterStart has assembled an leadership team of education and tech veterans with a passion for cultivating innovation and growth.

Jody is a pioneer with extensive experience in successfully launching start-ups. Prior to MasterStart, Jody worked in acquisitions at Naspers.

Jody BassonChief Executive Officer

Alexia is a visionary leader in education, known internationally for driving strategy, innovation, and transformative experiences that shape the future of learning.

Dr. Alexia CoxChief Experience Officer

Devaan brings over 20 years of seasoned corporate expertise to Masterstart. His unique blend of business acumen and passion for educational innovation enables the creation of next generation learning solutions tailored to today’s dynamic learners and organisations.

Devaan ParbhooChief Technology Officer

Marc has been implementing valuable strategies in senior financial positions for more than 11 years. He has focussed on creating growth and efficiencies that push the boundaries of excellence within organisations.

Marc CicatelloChief Financial Officer

Alison has extensive experience in leading cross-functional teams to deliver on key business objectives. With a focus on creating a supportive and people-centric work environment, Alison plays a key role in aligning the organisation’s people strategy with its business goals.

Alison SmithChief People Officer

Nastassja has extensive experience in teaching and learning, and specialised in career development. As the former Dean of Academic Operations, she has demonstrated exceptional skills in managing educational processes and guiding learners on their academic journeys.

Dr. Nastassja MareeDean of Academics

Candice has worked across various industries including technology, digital currency, online learning, hospitality and online retail. An experienced leader, passionate about solving complex problems, continuous learning, and adding value to customers and teams.

Candice HansHead of Sales

Of Learners Recommend Us

Offering outstanding courses, industry experts and a unique learning experience.

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Of learners developed new skills

Our humanised online learning method will guide you every step of the way, providing support and flexibility for learners at every turn.

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learners have succeeded on our courses

Learners have developed greater confidence, competence, and curiosity.

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Businesses have enrolled employees on our courses

Companies like ABSA, Liberty, Standard Bank, and EOH trust us as a reliable provider of online skills development and training.

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NPS score throughout 2022

Our humanised learning method is rated as exceptional, surpassing the e-learning industry’s good standards of 30-50%.

our story

MasterStart journey

Our first partnership, reselling USB-ED courses.

2016

Expanded USB-ED partnership and produced and delivered 12 courses 2017

Our founder jumped in his car and drove to Johannesburg to expand our partnerships.2018

We officially signed our partnership with GIBS Online.
We also aligned our courses to BBEEE opportunities

2019

Built and went live with 6 more GIBS Online courses.
Partnered with UCT GSB.
Cambridge Spark.

2020

First UK University partnership.
Our first technical courses went live.
Adjusted and grew our operating and partnership model.
We partnered with Wits Business School.
Signed a new contract with GIBS Online.
Signed deals with 3 international
industry bodies, 2 headliners and 3 subject matter experts.

2021

Expanded our GIBS Online course offering.
Launched 6 new courses with Wits Business School.
Partnered with Richfield Graduate School of Technology.

2022

MasterStart relaunch of our website
MasterStart NEXT rebranded and relaunched as MasterStart SA

2023

JOIN OUR TEAM

Be a human behind our humanised learning experience

We are looking for dedicated individuals who wish to work with an edtech business that is actively reshaping the way that online short courses and skills development are provided in Africa and beyond.

Our people are passionate about what we do, flexible in our approach and committed to thriving together.

If you are interested in working in a dynamic, fast-paced and fast-growing company, send your CV to [email protected]