MasterStart Programme Boosts Leadership Skills For Absa Life Insurance Line Managers

Megan Stacy Deane

Posted: July 10, 2024

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In 2023, Absa Life Insurance, the life insurance division of one of Africa’s largest diversified financial services groups, identified leadership skill gaps among its line managers. To address this, they partnered with MasterStart to develop a contextualised learning solution for their department. The goal was to enhance the leadership capabilities of their line managers, making them more efficient and effective in their roles. 

MasterStart created a line manager training programme drawing course material from our Human Resource Skills for People Managers and Power Skills for Team Building courses. The contextualised line manager programme, specifically with Absa context, targeted the skills gaps.

The impact of the programme was evident in the improved engagement, productivity, and retention of the line managers and their direct reports. It enhanced the collaboration and trust among them, their peers, and senior management while simultaneously contributing to the achievement of their key performance indicators and the overall strategic objectives of Absa Life Insurance.

Find out more about in our Line Manager Programme Case Study here.

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