The Trend of Omnichannel Learning

Becky Leighton

Posted: February 17, 2020

Table of Contents

In a nutshell, the concept of omnichannel refers to a cross-channel approach to learning and development that offers a consistent experience. This type of learning is unique in its flexibility, offering education across a range of platforms, from your PC or cellphone to call-in and in-person experiences.

Omnichannel learning offers fully integrated support to provide a continuous and consistent customer experience through social and mobile channels.

Every business has its own unique learning and operational style, which is continually being driven by transformation, speed, complexity and globalisation.

In order to survive the rapid transformations of the global industry, businesses need to be able to react quickly and be flexible enough to deliver to rapidly changing markets. Integral to this is the ability of teams to adjust to continually evolving strategies. 

Successful organisations are embracing learning as the most significant way to empower this progress. 

Exciting emerging trends include: 

Learning Ecosystems

Learning ecosystems are centred around the best way to support a student in accomplishing his or her educational goals.  

By gathering and coordinating little bits of software into your design, you can make a learning ecosystem that will best accommodate the student experience. 

Personalisation

There is a perception that creating an online learning portal is tedious and costly, but this is simply no longer true. It’s easier now than ever to create remarkable data-based personalisation (including predictive personalisation) of the learning experience.

Social Learning

Naturally, people learn through shared meaning. We learn from one another, sense-checking each other and thoroughly considering thoughts together. Your team may create a goal or strategy cooperatively and broaden the learning experience so that the journey is undertaken as a collective, whether online or in-person. 

Why Should I Consider a Digital Programme While Working?

Digital Programmes allow you to acquire knowledge through the internet, from anywhere in the world. Notes in PDFs, Word documents, pre-recorded webinars and assessments are available as a package for a streamlined learning experience. 

Here are a few more advantages of online programmes:

Flexibility

As technology continues to evolve, one needs continual learning and training. Working a 9 to 5 job and pursuing a course may seem like something that could lead to burnout, especially if you need to attend classes. Online programmes can be taken anytime, anywhere. All you require is an internet connection. Making time during your tea break at work, sitting on your couch and familiarising yourself with the course content while waiting for the next episode of your favourite series, or watching the video files while commuting are some of the ways online learning can be integrated into your life. This allows for flexibility in terms of time and effort.

Mobility

With easy access via cellphone and tablet, online courses are no longer restricted to desktops or even laptops. 

Easy On The Pocket

Online courses are emerging as a cost-effective, affordable and viable alternative to attending a traditional university or college.

Easy Accessibility

With downloadable learning content, online support, online interaction and pre-recorded webinars, online programmes can be taken anywhere, anytime.

Information Retention

Digital programmes allow you to retain information by making use of attractive visuals, videos, easy-to-read fonts and more. Real-life scenarios are also presented in order to better explain concepts. The well-designed display of information means that the content is more understandable and easier to retain. 

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